Japan's World Cup Viewership Surpasses WBC by 2.5 Times

Japan's World Cup TV viewership has increased by 2.5 times, surpassing the viewership of the World Baseball Classic (WBC) held in the spring. The most-watched game in the World Cup had a viewership of 2.5 times that of the WBC.

DAZN Usage Doubles

With the Japanese national team's performance drawing attention, viewership has increased rapidly. DAZN usage is also said to have doubled.

Most-Watched Game

The average household viewing rate for Japan's World Cup match was highest on June 26 (Japan time) at 35% (Tokyo metropolitan area) for the Sweden match. This game's viewership exceeded the average viewership of the World Cup.

Japanese National Team's Performance

The Japanese national team has been performing well in the World Cup North and Central America tournament. The tournament, which began on June 12 (Japan time), is scheduled to conclude on July 20. The Japanese national team won 3-0 against Sweden on June 26.

Recent Form

The Japanese national team has been in good form recently. Recent form (last 5): 3W-1D-1L (WWWDL, most recent first); on a 3-game winning run. Last result: Japan 3-0 Bolivia (2025-11-18).